So you’ve got that stunning website up and running and content galore; the only problem is, no one is visiting the site. This issue is all too common for people just starting out their online presence journey. A big part of whether or not you get visitors to a site, no matter how gorgeous the site itself is, involves something called search engine optimization.
The following will explore why search engine optimization is so crucial for digital marketing. It’s a great idea to work with your marketing team when discussing potential applications of search engine optimization techniques.