There is a reason that makes all online businesses compete for traffic. It’s because traffic means opportunities. You need to understand that getting money from visitors to your website means conversion; conversion has a prerequisite, it’s traffic. You can’t convert without traffic, even the perfect website that can convert 100% of its visitors would be pretty useless without actual visitors. Each visitor comes with the potential of becoming a client or a customer, knowing how to convert them is essential, but before that, you’ll have to work on your traffic if you truly want the business to boom.